Today’s digital marketing campaigns are becoming all the more impressive each and every day. Each business, no matter how big or small they might be, wants a chance to implement the latest and greatest in a range of marketing strategies that might have proven to be successful for their peers, or competitors. Digital revamps are […]

Let’s face it, taking over the marketing world today is tough, regardless of how impressive your master plan may be. The biggest challenges that most companies face is that there is more content out there competing for audience attention than ever before. That means that if you latest blog entry, article or press release isn’t […]

In the realm of online business, content marketing is critical – referenced more frequently than ever before. However, in a haste to learn more about what content can do for their bottom line, businesses are mixing up terms and phrases, failing to differentiate between what equates as “content marketing”, and a lesser-known concept: “content strategy.” […]

A little while ago I wrote an English lessons blog that was intended to be a helpful and educational piece for anyone who was vetting a new content writer, editing work before it was published, or simply trying to get a good grade on their school test. What I wrote then remains true now, and […]

In the realm of online business, content marketing is critical – referenced more frequently than ever before. However, in a haste to learn more about what content can do for their bottom line, businesses are mixing up terms and phrases, failing to differentiate between what equates as “content marketing”, and a lesser-known concept: “content strategy.” […]

So you’ve decided to get started (or re-started) with a business blog, tailor-made to deliver more traffic and conversions to your company. Perfect! Perhaps you started writing with a clear view of your purpose in mind, and have been dishing out blogs on a regular basis – yet somehow nothing positive is happening in response. Maybe […]

If you’re in pursuit of helpful blogging tips, then the chances are you’ve already started to increase your online marketing skills to some extent. Today, the importance of business blogging is growing ever more significant, as it helps to establish companies as relevant experts within their field, helps to deliver traffic to company websites and […]

I’ve been writing for a long time now, playing with the organization and presentation of words in sequence from the moment I could hold, and use, a pen. I’ve been dealing with SEO for far less time, and yet it’s no surprise to me that in the recent years, the keyword stuffing, elaborate backdoor schemes […]

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